Rolex Day-Date Protection: Preserving Precious Metals

The Rolex Day-Date, known as the "Presidents' Watch," is crafted exclusively in precious metals: 18 ct Gold (Yellow, White, Everose) and 950 Platinum. While these materials offer unmatched prestige, they are significantly softer than steel, making them highly susceptible to deep scratches and dents.

Why Protect the President Bracelet?

The iconic President bracelet, with its three semi-circular links, is a masterpiece of comfort and design. However, gold and platinum can easily pick up abrasions from daily wear.

● Preventing Metal Loss: Polishing a gold or platinum watch removes a layer of material, permanently altering the case shape and reducing the watch's weight. Our protection film acts as a sacrificial barrier, absorbing scratches so your gold remains intact.

● The Hidden Crownclasp: The concealed Crownclasp is elegant but rests directly against surfaces when you type or rest your wrist. Our film protects this high-contact area without affecting the tactile feel of the Rolex crown opener.

Invisible Armor for Day-Date 36 and 40

We offer tailored kits for both the classic Day-Date 36 and the modern Day-Date 40. Our film maintains the luster of the polished center links and the Case-Front/Side/Back, ensuring your investment remains in "mint condition" for the next generation.